Experience Hub highlights key developments on Yas Island during ATM 2022 including its First Chief Island Officer

May 9, 2022

Experience Hub, the trade and promotion arm of Yas Island Abu Dhabi and a subsidiary of Miral, is attending this year’s Arabian Travel Market (ATM) as it sheds light on the award-winning destination’s plans and activities throughout 2022.

Liam Findlay, CEO of Experience Hub said: “We are excited to take part in this year’s ATM and look forward to meeting with industry leaders across the tourism and travel sector to share new offerings and updates on the Island.”

As part of its destination marketing efforts, Yas Island officially announced the appointment of globally acclaimed comedian and actor, Kevin Hart, as its Chief Island Officer with the launch of a teaser video that will be published on the destination’s social media pages. As its first Chief Island Officer, Hart will show how he will ‘Hartify’ the action-packed destination and all its offerings, from award-winning theme parks to world-class shopping, idyllic golfing and more.

As the destination gears up for a busy summer month, its participation at ATM reinforces the Island’s efforts to position itself as a must-see tourist destination. Visitors to the Experience Hub stand will also be able to meet with the different assets on the Island from its awards wining parks and attractions such as Ferrari World Abu Dhabi, Yas Waterworld Abu Dhabi, Warner Bros. World™ Abu Dhabi, CLYMB™ Abu Dhabi, Yas Marina Circuit, Yas Links, Etihad Arena to its ten hotels including W Abu Dhabi – Yas Island, Hilton representing its three hotels i.e. Hilton Abu Dhabi Yas Island, The WB™ Abu Dhabi and DoubleTree by Hilton Abu Dhabi Yas Island Residences, as well as the Yas Plaza hotels comprising of Crowne Plaza Yas Island Abu Dhabi, Yas Island Rotana, Centro Yas Island by Rotana, Radisson Blu Hotel Abu Dhabi Yas Island, Park Inn by Radisson Hotel Abu Dhabi Yas Island and Staybridge Suites Abu Dhabi Yas Island.

During the travel exhibition, Yas Island also announced its ‘Kids Go Free’ summer offering and to further elevate Yas Island’s allure for visitors, Experience Hub in partnership with Capital Experience has included compelling experiences including Desert Safari Tours, Abu Dhabi and Dubai City Tours and Dhow Cruises, each of which consists of transfers, dining opportunities and more.

Visitors to Arabian Travel Market can find Experience Hub at stand ME2310 and ME2350 .

To learn more about Yas Island’s attractions and packages, guests can visit www.yasisland.com